Stay warm

Browse our selection of sweats for colder days

Premium quality

Our styles are designed with longevity in mind. Effortless basics with a perfect fit that never go out of shape or style

Fast shipping

Fast and reliable shipping options in Norway. Enjoy free delivery on all orders above 699NOK

Responsibly produced

The GOTS certification guarantees that the fabric and clothing are environmentally friendly, organic, and fair trade through out the supply chain
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Premium quality basics

About us

Our vision is to create the world's best basics. We begin with the essentials first. The perfect t-shirt. A foundational piece of soft and high-quality fabric with the right fit, produced sustainably.

We're committed to providing high quality premium basics, ensuring customer satisfaction, and reducing our environmental impact through longivity and sustainable practices.

We value comfort, timeless design and high quality. In today's market, there's often little to no correlation between quality and price. Our value proposition is to change this. We believe in quality basics at a sensible price.